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Estimated revenue · FY 2024
$263M
Range $245M – $290M · 8 sources triangulated within 11%
94/100
Defendable in IC
Triangulated from
8 independent sources
Methodology
How we got here.
Identify employee count
Cross-checked across LinkedIn, ZoomInfo, Apollo
Apply revenue per employee
IBISWorld benchmark · Beverages NAICS 312
Triangulate with aggregators
ZoomInfo, Growjo, D&B — conservative midpoint
Stress-test with filings
UCC, SoS, EDGAR, press mentions
Built for
The problem
Your target won't share financials until the LOI.
PitchBook costs $24,000 a year.
Your analyst is spending two days stitching together LinkedIn headcount, ZoomInfo estimates, and public filings.
Type the name. Get your read in two minutes.
An estimate you can defend in an IC.
Every figure on the page is cited. Every assumption is editable. Switch providers, change the lever, watch the number move. No black box, no “trust the model.” And when it has to hold up, a human checks it (Stage Two).
Every source visible
LinkedIn headcount, ZoomInfo, Apollo, NAICS benchmarks, UCC filings — every input that built the estimate, with citations, in one place.
A lever, not a black box
Conservative, moderate, aggressive. Move the slider, see the assumptions and the resulting number change together.
Your providers, your weights
Keep the data sources you already trust. Mute the ones you don't. Re-weight them the way your team actually thinks.
Algorithm controls
Liquid Death · FY 2024Conservative
$245M
Moderate
$263M
Aggressive
$290M
Source providers
Mute any source · estimate updates live
Resulting estimate
$263,400,000
Confidence
94/100
When it has to be right, a human checks it.
The instant read is AI-generated. When the number has to hold up in front of your IC, send it to our quality team with one click. They research it by hand and return a verified estimate within 12 to 24 hours.
On every plan. Queue any company you've run, including all three on the $5 trial. The model gives you speed; a person gives you confidence.
Quality review
IN REVIEWLiquid Death Mountain Water, Inc.
Sent to quality team · verified estimate in 12-24h
Turnaround
12-24 hours
Checked by
Our quality team
About
Built by an operator, not an aggregator.
Vlad Shostak founded Internal Insight. He is currently Chief Technology Officer at Garfinkel Group, where he designs decision-grade infrastructure for a litigation firm — systems that have to stand up to legal scrutiny.
Before that, he held senior engineering responsibilities in large-scale operational settings including a large SEC registrant and global logistics company, requiring high reliability, structured process control, and cross-functional execution.
He holds a B.A. in Computer Science from Hunter College of the City University of New York and an MBA from the Sam M. Walton College of Business at the University of Arkansas.
From Vlad
Every deal team I've talked to has the same problem at the top of the funnel. The target won't share financials until LOI. PitchBook costs more than a junior analyst. Someone on your team loses two days a week stitching LinkedIn headcount, ZoomInfo guesses, and filings into a number a partner will actually look at.
I'm applying the same standards I've used in SEC reporting and high-reliability operations to private company estimates. Every number cited. Every lever exposed. Every assumption editable. The first read you'd be willing to put your name on, in two minutes instead of two days.
If you're sizing a target right now, run one on the $5 trial. You'll see exactly what this does on a real name in your pipeline.
Pricing
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